EVENT / CARRY
The Grocery Gauntlet
One trip is the ambition. Carry a manageable haul from the driveway to the kitchen. Bags intact. Ego optional.
Fatherhood. Competitive by nature.
Think you’re
dad strong?
Prove it.
Everyday dad duties. Ridiculous athletic ambition. Meet Dadletics: gear and friendly competition for fathers who still have game.
Built for bedtime. Ready for bragging rights.
The unofficial dad motto
One trip. All the groceries.
New brand. Clear ground rules.
Real dads. All fitness levels.Friendly rivalry. Zero ego.Baby dolls. Never real babies.
01 / The Dad Games
Your chores.
Our sport.
No stadium required. Pick a challenge, film your attempt, and call out a friend with #DadGamesChallenge. The laughs count as much as the lifts.
Keep loads manageable, clear your course, and use props. Parenthood is not an extreme sport.
EVENT / CONTROL
The Sleeping Baby Challenge
Navigate a homemade obstacle course with a baby doll. Quiet feet, steady hands, maximum concentration.
EVENT / ALL-ROUNDER
The Dad Strength Combine
Bring together a sensible lift, a stroller sprint with an empty stroller, and a car-seat installation against the clock. Always follow manufacturer instructions.
02 / The kit
Wear your dad strength.
A little gym energy. A lot of dad pride. Explore the current Dadletics lineup, with sizes and prices on every product page.
Off-duty athlete. Full-time dad.
The dad bod has
a competitive side.
Suit up for the school run, the next workout, and whatever dad life throws at you.
Find your dad gear